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Download Build and Analyze Customer Journeys using Marketing Cloud Exam Dumps
NEW QUESTION 39
What are two ways Contact builder can alter the data in Data Extensions
- A. Add Single Record
- B. Clear Records
- C. Extract Data
Answer: A,B
NEW QUESTION 40
A customer wants to integrate their website with Marketing Cloud so that users can update their marketing communication preferences. The customer has in-house web development resources available and is interested in leveraging tools such as Journey Builder in the future.
What solution should the consultant propose, given the customer’s requirements and available resources?
- A. Configure a relational data structure using Data Extensions and consult with the customer on API integration with their website.
- B. Configure a data structure using Lists and leverage the out-of-the-box Preference Center.
- C. Configure a data structure using Lists and leverage a SmartCapture form that the client can iFrame into their website.
- D. Configure a relational data structure using Data Extensions and leverage a SmartCapture form that is hosted in Landing Pages.
Answer: A
NEW QUESTION 41
When creating a custom email with the HTML Paste Editor, which feature can be inserted into the HTML code by using the Insert Tools? (Choose 2)
- A. Physical Mailing address
- B. Email Open Tracking
- C. Stored Content Boxes
- D. Link tooltips
Answer: B,D
NEW QUESTION 42
The CMO at Northern Trail Outfitter (NTO) has tasked the marketer with tracking the performance of NTO’s welcome and post purchase journeys.
Which action should the marketer take to evaluate journey performance?
- A. Define a goal for each journey.
- B. Review opens and clicks activity summaries.
- C. Export the journey email analytics
Answer: A
NEW QUESTION 43
Which three statements are correct regarding the automation tools in Marketing Cloud?
Choose 3 answers
- A. Automation Studio and Journey Builder allow users to repeat an interaction indefinitely.
- B. Journey Builder allows users to update a contact record in a journey or import data into a data extension.
- C. Journey Builder allows users to inject Contacts from a data extension which is updated by Automation Studio.
- D. Automation Studio and Journey Builder allow users to define a wait activity based on duration.
- E. Automation Studio and Journey Builder allow users to define the parameters of a send within the tool.
Answer: A,C,E
NEW QUESTION 44
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