In the complex modern world, every industry requires more workers for competitive administrative work. In the design industry, people most suitable for administrative work would be from fashion communication than product design. Fashion communication has a deep understanding of fashion along with a broader perspective on various aspects that affect the industry.
Product design, however, mostly focuses on the manufacturing and user experience aspect which limits its outlook towards the industry.
Fashion communication and styling courses
Fashion communication and styling require you to have an in-depth understanding of social perceptions, lifestyle, aesthetics, and culture in mixed media like digital, film, photography, outdoor and print. This lets you create captivating stories for companies and brands. Fashion styling courses teach you the history of fashion and focus on its business, cultural, and social impact.
Product design courses
Product design has a curriculum that combines critical thinking with design principles. The course develops the understanding of product form and function with the present requirements to deliver superior user experiences. You also develop a deep understanding of skill sets, available materials, and other vendor capabilities & manufacturing processes.
Product design courses allow you to explore the contemporary boundaries of design and encourages flexible and creative thinking through subjects like material prototyping and graphic representation.
Why fashion communication is better for administrative work?
- To successfully conduct administrative work in the design industry, you need to have good coordination and communication skills. Fashion communication allows you to develop deep and diverse fashion knowledge. This helps in better understanding the general and basic aspects of all departments, what they require, and how you can support them. Product design focuses more on the product itself.
While its knowledge is useful to target specific management positions, it would be impossible to coordinate and communicate with all company departments.
- Another very important aspect of the design industry is marketing as in the modern world marketing has become a major aspect of nearly every industry. Successful marketing requires knowledge and skill in analysing past and present fashion trends along with an understanding of their audience in modern mixed media.
Fashion communication can fulfil these requirements and offer you the knowledge to better determine designs that work well for today’s consumers. Product design does not offer you such broad yet in-depth knowledge and perspective regarding fashion.